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           . Mobility and Vehicle Design
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Mobility and Vehicle Design Course Content:

Click on course number: / Download Pdf.. / IDC courses at a glance..

MD 611 Mobility Design I
MD 612 Automobile engineering & Technology
MD 613 Presentation Techniques
MD 614 Mobility Design II
MD 615

CAID Modelling for Automotive Design

MD 616 History of Transportation and automobile design
MD 617 Vehicle Ergonomics
MD 618 Studies in 3 D Form
MD 619 Design Research-Seminar
MD 620

Advanced CAID Modelling for Automotive Design

MD 622

Vehicle Design Process

MD 649

Forms Space and Order

MDP 601 Summer Project I (one month in May-June)
MDP 602 Design Project II (July - End November)
MDP 603 Design Project III – Stage 1
MDP 604 Design Project III – Stage 2



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#MD 611 Mobility Design I
• Understanding context related problems, User research - customer’s explicit needs and latent needs.
• Aesthetics, trend, style Analysis.
• Product planning, development of product brief. Concept generation, creativity and innovation.
• Evaluation techniques. Peer reviews.
• Understanding of the packaging concept and the problems connected with traveling space, technology, ergonomics and aesthetics/ styling.
• Readings and exercises in mobility related topics.
Tasks/small projects related to this topic
Texts/Reference:
• Jones, J.C : Design methods: Seeds of human futures, Wiley interscience, London, 1992
• Gorb, Peter, Ed. Living by Design, Lund Humphries, London 1978.
• M.M Andereasen, Integrated Product Development, IFS Publications Ltd. / Springer Verlag, Berlin, 1987.
• Asimow Morris; Introduction to Design, Prentice Hall, Englewood Cliffs, N.J., 1962.
• Pulos, Arthur, The American Design Ethic, MIT, USA, 1983.
• Roozenburg and Eekels, Product Design: Fundamentals and Methods, Publisher: John Wiley & Sons Inc; New Ed edition, 1995.
• Ulrich, Karl T., Eppinger, Steven D.; Product Design and Development, McGraw-Hill 1995, 2000, 2004.
• Goodrich, Kristina; Design Secrets: Products: 50 Real-Life Projects Uncovered - Industrial Designers Society of America, Publisher: Rockport Publishers June 2001.
• Cagan, Jonathan; Vogel, Craig M.; Creating Breakthrough Products: Innovation from Product Planning to Program Approval, Publisher: Financial Times Prentice Hall; 2002
• Rouse, William B.; Design for Success: A Human-Centered Approach to Designing Successful Products and Systems, Publisher: Wiley-Interscience; 1991.



#MD 612 Automobile engineering & Technology
• Study of systems in a vehicle. Power system: Gasoline, diesel, bio-diesel, electrical, hybrids, solar, wind, compressed air, fuel cell, hydrogen  etc.
• Transmission system: clutch, gear trains, differential. suspension, steering, brakes etc.
• Industrial Fabrics.
• Controls: Clutch, gear, dash board display, and automatic control.
• Vehicle dynamics. Aerodynamics of vehicles.
• Vehicle structure-chassis, mononcoque, pre stressed, sheet metal details & tooling.
• Modern assembly (robotic) and finishing technologies. Production & material logistics.
• Integrating technology, aerodynamics, ergonomics, materials, aesthetics and production.
• Readings and seminars. Visit to auto workshops and use of interactive soft wares.
Texts / References:
• Julian Happian-Smith, Transport Research Laboratory (TRL) Introduction to Modern Vehicle Design, Publisher: Elsevier, 2001.
• Heinz Heisler: Advanced Vehicle Technology, Publisher:Butterworth-Heinemann, 2002
Seth Leitman, Bob Brant, Leitman Seth:Build Your Own Electric Vehicle:    Publisher: McGraw-Hill Companies .2008



#MD 613 Presentation Techniques

• Automobile design process
• Design systems in auto industry
- Project based course
• Project work: Starting from a given ‘preliminary sketch’ of a vehicle concept and taking it through the process of form development using appropriate technologies and iterating at various stages of design to finish with rapid / CNC model.
• Sketching for style enhancement, selection of concept, 2D rendering using CAD tools (adobe photoshop).
• 3D Modeling. Checking surfaces qualities, Rendering of 3D model.
• Conversion from surface to parametric model (CAID to CAD
• 2D drawing generation / sectional views / wire diagrams.
• Using plaster / clay for understanding the form and refining – study models.
Text/ References:
• Tracy Powell, General motors styling 1927-1958: Genesis of the World’s Largest Studios, Publisher: Powell House Publishing , 2007.
• Henry L. Domingue: Edsel Ford and E.T. Gregorie: The Remarkable Design Team and Their Classic Fords of the z1930s and 1940s.  Publisher: SAE International 1999.
Stephen Newbury: Car Design Yearbook 1: The Definitive Guide to New Concept and Production Cars Worldwide, Publisher: Merrell 2002.
Stephen Newbury Tony Lewin: The Car Design Yearbook 7: The Definitive Annual Guide to All New Concept and Production Cars Worldwide. 2008.



#MD 614 Mobility Design II
• Understanding mobility issues at system level
• Sustainable mobility – ecology / environment, culture, technology, legislation, safety, Mass transportation, Urban, semi-urban, rural transport systems & mobility needs.
• Rapid and intelligent transport systems etc.
• Future technologies for mobility.
- Tasks:
• Technology watch, Scenario creation for integrated systems, Strategic approach to mobility design
Texts/References
Beverly R. Kimes: Pioneers, Engineers, and Scoundrels: The Dawn of the Automobile in America.  Publisher: SAE International. 2004
Tracy Powell: General Motors Styling 1927-1958: Genesis of the World's Largest Design Studios.Publisher: Powell House 2007.
David Temple: GM’s Motorama: The Glamorous Show Cars of a Cultural Phenomenon, Publisher: Motorbooks; 1st edition, 2006
Frederic Sharf: Future Retro,  Publisher: MFA Publications 2005



#MD 615 CAID Modelling for Automotive Design
• Introduction to NURBS, studio tools- Alias-Wavefront software for creating    virtual models
• Modelling and Rendering with Primitives,Use of parametric modeling tools.
• Modelling with Curves and Surfaces, Use of surface modeling tools to create    shapes, volumes, and surfaces.
• Modelling with Trims and Fillets
• Creation of 3-D virtual models complete with surface qualities and    rendering.
• Digital acquisition – 3D scanning, treatment of digital scanned data.
• Creation of digital files for rapid prototyping / computer aided milling.
• Tasks: Exercises within the transportation design.
Text/References
• Fridolin T. Beisert; Learning Design with Alias StudioTools: A Hands-on    Guide to Modeling and Visualization in 3D (Official Alias Training Guide);    Wiley, USA, 2005
• Sham Tickoo; Learning Autodesk Alias design 2010; CADCIM Technologies,    USA, 2010
• Karen E. Goulekas; Visual effects in a Digital World; Morgan Kaufmann,    2001
• Greiman, A : Hybrid Imagery: The Fusion of Technology and Graphic    Design, Architec­ture; Design and Technology Press, London, 1990




#MD 616 History of Transportation and automobile design
• Brief history on the evolution of present day vehicles- Personal and public mobility system.
• Development in US, Europe & Japan. Indian automobile & mobility scenario.
• Innovations in sources of energy and their impact on design.
• Impact of standardization and mass manufacture. Technology and style relationship
• Retrostyling movement. Automobile terminologies and configurations
• Tasks:Branding: Retro styling, Styling for future, Exterior and interior design based on themes
• Exercises based on the above and seminars
Texts/References
• Beverly Rae Kimes: Pioneers, Engineers & Scoundrels- The dawn of the automobile in America by (SAE) 2004
• Henry Dominguex: Edsal ford & E.T Gregorie- The remarkable design team and their classic fords of 1930’s 1940’s by 1999 SAE
Michael W. R. Davis: General Motors: A Photographic History (MI)(Images of   Motoring) .  Publisher: Arcadia Publishing 1999
Michael Lamm, Dave Holls: A Century of Automotive Style: 100 Years of American Car Design      Publisher: Lamm-Morada Pub Co; 2nd edition 1996
Larry Edsall:  Masters of Car Design (Genius) [ILLUSTRATED], Publisher: White Star; illustrated edition 2008
• L. J. K Setrigh: The designers: Great automobiles and the men who made them.  Publisher: Follett Pub. Co 1976



#MD 617 Vehicle Ergonomics
• Introduction to human body.
• Anthropometrics and its application to vehicle ergonomics and cockpit design.
• Driver comfort – seating, visibility, man-machine system
• Psychological factors – stress, attention
• Passenger comfort - Ingress and egress, spaciousness, ventilation, temperature control, dust and fume prevention and vibration.
• Interior features and conveniences -Use of modern technology for the same.
• Safety issues- active and passive safety features in vehicles. 
• Ergonomic research methods / ergonomic audit
• Task: Practical work aimed at integrating design and ergonomics.
• Readings and seminar
Texts/References
• B.Peacock, Waldemar Karwowski; Automobile ergonomics.  Publisher: CRC; 1 edition, 1993
S.P. Taylor C.M. Haslegrave:Vision in Vehicles VI. Publisher: North Holland; First edition, 1998
• Cristy ho, Charles Spenser; The multi-sensory drives: Implication for ergonomics car interface design. Publisher CRC press 1993.
• Don Harris (Editor): Engineering Psychology and Cognitive Ergonomics: 8th International conference. Publisher: Springer; 1 edition ( 2009)



#MD 618 Studies in 3D Form
• Theory of colors and perception
• Form language for vehicles.
• Form abstraction, form expression, Form transition-use of metaphors.
• Treatment of large surfaces and volumes.
• Interpolation and blending of forms.
• Advanced radii manipulation: Filleting, Chamfers, varying fillets and radii.
• Tangential and non tangential curves. Interior / Space experience.
• Task: Related to the above topics

Text/References
Wucius Wong; Principles of Two-Dimensional Design, Publisher: Wiley, 1972
Wucius Wong; Principles of Three-Dimensional Design. Publisher: Van Nostrand Reinhold 1977
Stephen Luecking; Principles of Three-Dimensional Design: Objects, Space and Meaning.     Publisher: Prentice Hall, 2002.
Johannes Itten; Design and Form: The Basic Course at the Bauhaus and Later, Revised Edition, publisher: Wiley; Revised edition, 1975
Johannes Itten; The Elements of Color. Publisher: Wiley 1970



#MD 619 Design Research-Seminar
• The course involves student researching in an area related to design and is expected to produce an insightful report or a paper on the topic. Students need to choose a topic suggested by a faculty member and work under faculty guidance. The work may involve primary and secondary research, creative exploration out alternatives, experimental set-ups and methodical documentation. Students are encouraged to explore new fields, materials and media, with a focus on analysis. The student is required to present a seminar on the topic at the end of the semester.



#MD 620 Advanced CAID Modelling for Automotive Design
• Computer aided creative form exploration
• Advanced Surface modeling for complex surfaces.
• Development of form and detail /model with precision, dimension and    representational quality.
• 3-D sketch method.
• Merging and stitching of surfaces. Understanding and creating class A, B, C    surfaces.
• Advanced Surface rendering to simulate the materials, textures and    finishes.
• Virtual reality / animation
Text/References
• Fridolin T. Beisert; Learning Design with Alias StudioTools: A Hands-on    Guide to Modeling and Visualization in 3D (Official Alias Training Guide);    Wiley, USA, 2005
• Sham Tickoo; Learning Autodesk Alias design 2010; CADCIM Technologies,    USA, 2010
• Karen E. Goulekas; Visual effects in a Digital World; Morgan Kaufmann,    2001
• Greiman, A : Hybrid Imagery: The Fusion of Technology and Graphic  Design, Architec­ture; Design and Technology Press, London, 1990



#MD 622 Vehicle Design Process
• Automobile design process
• Design systems in auto industry
–Project based course
• Project work: Starting from a given ‘preliminary sketch’ of a vehicle concept and taking it through the process of form development using appropriate technologies and iterating at various stages of design to finish with rapid / CNC model.
• Sketching for style enhancement, selection of concept, 2D rendering using CAD tools (adobe photoshop).
• 3D Modeling. Checking surfaces qualities, Rendering of 3D model.
• Conversion from surface to parametric model (CAID to CAD)
• 2D drawing generation / sectional views / wire diagrams
• Using plaster / clay for understanding the form and refining – study models
Texts/Reference:
• Tracy Powell, General motors styling 1927-1958: Genesis of the World’s Largest Studios, Publisher: Powell House Publishing , 2007
• Henry L. Domingue: Edsel Ford and E.T. Gregorie: The Remarkable Design Team and Their Classic Fords of the 1930s and 1940s. Publisher: SAE International 1999
Stephen Newbury: Car Design Yearbook 1: The Definitive Guide to New Concept and Production Cars Worldwide, Publisher: Merrell 2002
Tony Lewin: The Car Design Yearbook 7: The Definitive Annual Guide to All New Concept and Production Cars Worldwide. 2008




# MD 649 Forms Space and Order
• Introduction to 2 dimensional and 3 dimensional form. Radii manipulation in 2D and 3D form.
• Exploration of surface textures in different materials.
• 2 and 3D Form transition. Exploration of form to develop imagination and insight.
• Use of metaphors to generate new forms. Concept of family of forms.
• Introduction to 3D geometry. Basic 3D Forms: cube, tetrahedron, octahedron etc. and their imaginative use in generating complex forms and structures.
• Use of combinatrics as a method of 3Dform generation.
• Form, material and process relationship.
Texts/ References:
• Itten, Johannes; The Art of Color: The Subjective Experience and Objective Rationale of Color, Wiley Publications,1997
• Hannah, Gail Greet; Elements of Design, Princeton Architectural Press, 2002
• Byers, Mel; The Design Encyclopedia, Publisher: John Wiley & Sons Publications,
• Livio, Mario; The Golden Ratio: The Story of PHI, the World’s Most Astonishing Number, Publisher: Broadway, 2003



#MDP 601 Summer Project I (one month in May-June)
• This is a summer project that can be done with an industry,
professional design firm, an institution or an organisation like an NGO.
• The objective of this project is to be part of the process where design is being implemented, contribute towards the process and learn from the situation. The project is meant to expose the student to design practices in his chosen area of interest.This project is expected to influence the degree project in many cases.



#MDP 602 Design Project II (July - End November)
• An independent project with one of the following focus:
• Design project of student interest and / or faculty interest and / or industry project
• Re-design project that relooks at an existing problem or situation
• Research project, delving into methodological or pedagogic issues
• Exploration project, exploring application possibilities in a new technology or medium or variations



#MDP 603 Design Project III Stage 1
• Duration: 3 months from December – end of February.
• This project could be an extension of the previous project (if the scope of the project justifies the extension) or it could be an independent project with one of the following focus:
• Design project of student interest and / or faculty interest and / or industry project
• Re-design project that relooks at an existing problem or situation
• Research project, delving into methodological or pedagogic issues
• Exploration project, exploring application possibilities in a new technology or medium or variations
• The evaluation of the Stage 1 of Project III is done internally with a panel appointed by the DPGC in consultation with the guide. The panel will consist of the guide and two other faculty members.



#MDP 604 Design Project III Stage 2
• Duration: 2-4 months from March – end June.
• This project will be an extension of the project III and should include development of the final design concept. The defence presentations will be held during the month of April and time given till the end of June to complete the jury feedback, final drawings and finer detailing of the project.
• The evaluation of the Stage 2 of Project III is done by a panel of examiners appointed by DPGC. The panel will consist of external jury member along with an internal examiner, the guide and the chairman (A Professor or an Associate Professor from another Department of IIT Bombay)



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